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It's All About the Questions


Apr 12, 2022

Return guest Alan Shapiro continues our discussion on creativity, getting rid of numbness, finding and expressing your story and how routine helps him unleash his creative spark.

In Alan’s own words:

Passionate, award-winning photographer. Advertising Chief Creative Officer, too

I grew up on the creative side of the advertising world, working with clients around the world; telling their unique stories in very unique ways.

Along the way, I've had the pleasure of working with many, many talented photographers, directors and content creators. I became envious of their art and craft. At first, I saw it as a means of reducing my stress-filled life. As a Chief Creative Officer at the world's largest Advertising Agency Network, I needed a distraction. A friend gave me a camera. Then I bought another. And then another. My new hobby and daily "creative exercise regimen" quickly turned into a joy-filled and all consuming passion. Then my first photo client called. Then another. And then, many more. Lockheed Martin, GM, Cadillac, Apple, Ritz Carlton, Bose, Scholastic,...

I love talking to all sorts of people and seem to have a knack for getting them to open up and share themselves despite the intrusion and intimidation that a serious-looking camera often represents.

I like finding and sharing things I find.
Beautiful things. Powerful things. Poignant things.

I also enjoy taking something ordinary and making it something well beyond that.

Illustration and painting are other passions and I love creating unique "painted" photographs and photocompositions inspired by the Renaissance Masters.

My work hangs in corporate and private collections. It graces retail environments, editorial spreads, TV show sets and has been featured on products from housewares to clothing to puzzles.

Happiness. https://www.alanshapirophotography.com/